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Case Studies

Here are a few examples of our work that demonstrate research excellence and societal benefit. 

Three things we can all learn from people who don’t use Smartphones or Social Media

Many of us spend hours every day tethered to our devices, pawing at the screen to see if it will deliver a few more likes or emails, monitoring the world and honing our online presence. Social networking platforms such as Whatsapp, Snapchat, Instagram, Facebook and Twitter are supposed to make us feel more connected. Yet our reliance on technology to “see” the social world around us can be a heavy burden.

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Power and accountability in British business - Rebuilding trust and values

Business is a profoundly important institution in our lives that provides an enormous contribution to economic prosperity and the growth of nations around the world.

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Bad boss? You may be making things better - or worse

Bad leaders are not solely to blame for bad outcomes – their followers can make it worse. On the flipside, followers and leaders can buffer undesirable effects on organisational functioning.

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Millennials want businesses to be more socially responsible – How can investors help?

Whether it is climate change, gender inequality, poverty or environmental issues – young people, millennials, in particular, are more concerned with these matters and tackling them compared to previous generations. In fact, the World Economic Forum’s 2017 Global Shaper Survey, which retrieved answers from 31,000 millennials across 186 different countries, found that young people considered climate change to be the world’s most serious issue which needed addressing, ahead of government corruption, large conflicts/ wars, lack of infrastructure and so on.

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Asleep at the wheel: The UK equity release industry is sitting on a big problem

Most UK equity release mortgages involve a no-negative equity guarantee by which the lender guarantees that the borrower or their estate will never need to pay back more than the value of their house when the loan is repaid.

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AI and big data analytics in the accounting profession

The dramatic events taking place in the 21st century – since the Enron scandal in 2001, through the financial crisis in 2008 and the recent accounting and audit scandals have put an increasing level of pressure on businesses to rebuild the public’s trust in their practices.

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The language of leadership - Does it reinforce the advantages enjoyed by the people in charge?

Around the late 1970s, something momentous started to happen across the Western world.

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Boundaryless careers - Does your career break boundaries?

The boundaryless career characterises modern employment and professional development. In today’s increasingly globalised economy, rapid technological advancements have prompted significant organisational restructures which, in turn, have resulted in a more fluid approach to working life and career progression

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All Aboard! The key to successful organisational change lies in stakeholder engagement

Organisations across the globe are operating in a changing landscape. As the rate of change gets faster, the disruption caused is dramatically reshaping how they function, putting increased pressure on business leaders to ensure their businesses and people can be just as flexible.

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Dr Who and the Brexiteers

It is January 1972. A UK television audience of around 11 million sits enthralled as a battered London police box materialises on the stormy planet of Peladon, where a motley collection of aliens from across the galaxy are gathered to ratify the planet’s entry into the Galactic Federation.

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Leading globally in the age of disruption and disintegration

Right now, there are two forces at play contributing to some of the most uncertain and ambiguous conditions at any time in our modern history: disruption and disintegration.

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Leadership and entrepreneurship in a turbulent world

Over the last few years we have seen different types of crises around the world.

Some of these crises have been associated with financial aspects, mostly in the United States and Europe; some others dealt (and are still dealing) with humanitarian issues based on political violence, taking place in countries such as Syria, Afghanistan, Venezuela, etc.

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Flattening influence

What can we learn from Donald Trump?

What do you do when social media becomes a platform for gloating, hate speech and an environment for the ‘influencer’?

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'No Deal' Brexit how bad is it likely to be?

In the event of a ‘No Deal’ Brexit, the impact on the UK economy in the short run is likely to be extremely large.

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Why it's better to work together

In our political spheres, issues like Brexit pose significant challenges to how the UK continues to impact upon and work with countries not just in the EU but across the world.

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Virtue at work

Ethics for individuals, Managers and Organisations. What’s the problem with Corporate Social Responsibility (CSR)? Conceived originally as ways in which businesses could help to resolve social problems, some of which they themselves might have caused, it has increasingly become strategic in nature.

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Innocent entertainment or a negative introduction to work?

How much could Disney’s portrayals of work be impacting your children’s perspectives and future choices? From Pinocchio and Cinderella to today’s Frozen and Moana, Disney films are familiar to us all. Children welcome characters into their minds and lives from a very young age, soaking up the characters’ experiences.

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What does the future hold?

Following on from her article in June 2017’s edition of IMPACT, Professor Carol Adams’ research explores how companies can align their corporate strategies to better meet the United Nation’s (UN) Sustainable Development Goals (SDGs), and provides a simple five-step approach for companies to follow.

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Doing business the 'Insta' way

Eight years ago, the once upon a time humdrum photo sharing application Instagram paved the way for a future generation of commercial potential in what is now called the ‘Insta-economy’. The Instagram economy is defined by the earning potential of brands and users who have ‘influence’, as both individuals and brands are realising the earning potential can be significantly increased when promoting commercial content.

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Back to Brexit

How can we lead on sustainability in a time of change? A spanner in the works or a massive opportunity?

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Are Brexit 'lies', lies?

Deception carries a huge premium in political campaigns. The stakes are very high and afterwards, it is often too late to do anything.

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Narcissistic Leaders

Narcissistic leaders

Have businesses turned into a “Me! Me! Me!” world of narcissism? Current developments in society have stimulated increasing public interest in this topic, especially in relation to leadership. According to statistics, narcissism is particularly prevalent in younger adults today, also described as the “Generation Me”. So, we really need to know more about how narcissism affects business thinking.

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The rise of the abandoned online shopping cart

Did you forget something?

It seems many of us are ‘abandoning our shopping carts.’ The issue is growing, and is faced by an increasing number of retailers across all sectors.

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International Marketing Strategies for Brazilian SMEs

Impacting international marketing strategies for Brazilian SMEs

A School research team has been working with five Brazilian SMEs in their efforts to enter new markets and thereafter sustain competitive advantages.

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Understanding the innovation process

To strive for greatness

Better understanding innovation processes.

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Integrated Reporting

Integrated thinking informs sustainable development

Conceptualising the contemporary corporate value creation process.

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Take me to your leader/manager

Out-of-fashion terminology doesn't necessarily equal out-dated concepts.

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Social connections, reference point and acquisition premium

A study that has attempted to quantify the old saying: Its not what you know but who you know, by analysing social connections in mergers and acquisitions so as to evaluate the importance of social connections.

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Entrepreneurship education and entrepreneurial intention: Do female students benefit?

In this study, Westhead and Solesvik explore what they term the “relatively neglected view” that entrepreneurship education does not benefit female students as much as male.

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A quarter century effort yet to come of age: A survey of power sector reforms in developing countries

A report that investigates whether the gloal power sector reforms of the 1990s delivered the expected outcome of the availability of cheaper and more accessible energy.

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Pay incentives

The productivity effects of multiple pay incentives

Recent theoretical papers suggest that multiple incentives (involving both individual and group benefits) might prove more efficient than single ones. This paper tests the theory.

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Runner wearing ipod

‘Gimme Shelter’: experiencing pleasurable escape through the musicalisation of running

A study to investigate the role music might play to ease or improve the running experience.

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Supply Chain Integration

Supply chain integration configuration: Process structure and product newness

Christos Tsinopoulos and Heather McDougall set out to use existing survey data to look in detail at how supply chains are integrated and configured.

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Short-run and long-run dynamics of home price tiers, Damian Damianov

Short-run and long-run dynamics of home price tiers

Following the 2007-08 housing bust the premise that homes are always a good investment is now shattered. Researchers from the University of Texas-Pan American and Durham University Business School compared the recent market boom and bust with previous run-ups and downturns in the housing market.

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Stock market literacy, trust, and participation

This study looks at why some households invest in stocks and shares while others do not? Possible theories explaining non-participation include levels of optimism, the IQ of the investors (or non-investors), their political leanings and level of education.

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Protecting women’s safety: The use of smartphone apps in relation to domestic and sexual violence

Can smartphones and their data be used to protect users as well as entertain? Durham's role in one of the first projects to analyse the impact of the development of smart phone apps in relation to protecting users from domestic violence and abuse.

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Emergence of Market Orders: Audience Interaction and Vanguard Influence

Studies of shared market understanding have tended to concentrate either on a micro level, at which the meaning arises from collective effort; or a macro level, where meaning is drawn from the larger-scale structure of the institutions. This study sets out to look at market connections between the two. 

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Exploring the role of innovativeness and opinion leadership in diffusion

There has been much academic debate over the relationship between diffusion, innovation and opinion leadership. This research by Kiran Fernandes and Xiaohui Shi models the relationship between the three. 

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The power of the face: A reassuring image or an ethical encounter 

Recent academic studies have documented a shift in the look of companies’ annual reports over the past three decades or so from a reliance of dense pages of text to a more open style with increasing use of photographs. There is, however, an added dimension to this trend – one which goes beyond mere changes in design perspective. This study sets out not just to undertake a quantitative analysis of the change but also to place it in a philosophical context.

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The reorganisation of children’s social services in England

Changes to child welfare services following recent child cruelty cases have introduced a greater degree of ‘top-down’ management. Purcell and Chow have examined this shift in approach from a more individual style of working to one in which the work ‘on the ground’ is more strictly controlled, looking at possible tensions between the two.

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Gains to Chinese bidder firms

A study that examines the impact of foreign acquisitions by companies based in China compared with their acquisition of domestic firms.

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Muscle drain versus brain gain: technology transfer through player emigration and manager immigration

Does the exodus of players to foreign leagues – the so-called ‘muscle drain’ – weaken national football teams by lowering the standard of the domestic league.

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Michael Guo

What are the Causes and Effects of Mergers and Acquisitions? The UK Evidence

A study to investigate the nature of links between causes and consequences of mergers in the UK, focussing in particular upon the performance of the merged (or acquiring) company after acquisition.

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Economic nationalism and foreign acquisition completion: the case of China

Research into the impact of economic nationalism upon three key elements – national security, foreign relations and national growth policy.

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Political Uncertainty and Stock Market Volatility in the Middle East and North African (MENA) Countries

How the events of the Arab Spring changed the financial context of business and investment. 

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Minimum wage increases in a recessionary environment

What happens when the minimum wage is increased? Does it harm those in low- wage sectors and low wage earners such as teenagers or, as much recent research seems to indicate, leave their employment largely unaffected while improving their earnings?

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Is India Shining?

Economic development in India is proceeding apace, but does such rapid development produce a growing disparity between rich and poor areas in the country.

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‘I wouldn't say it's sexism, except that ... it's all these little subtle things': healthcare scientists' accounts of gender in healthcare science

Gender issues in the workplace.

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Putting power in its place: The centrality of edgelands

Design can play an instrumental role in controlling not just workplaces but workforces too. The relationship between humans and objects – not just buildings but also the associated ‘non-human actors’ of the wider environment – is the subject of this research paper.

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Joint Influences of Individual and Work Unit Abusive Supervision on Ethical Intentions and Behaviors: A Moderated Mediation Model

A study which sets out to model the influence of abusive leadership on an organisation and tests the extent to which it influences, either directly or indirectly, the behaviour of those affected.

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Christos Tsinopoulos

Influencing Procurement Policy and Practice in the North East of England

A study for the North East Procurement Organisation into the consequences of current procurement practice in the North East of England and recommended improvements. 

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Police car

Pan-European police forces

We've been working with European police forces to address the challenges involved in organisational change.

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Professor Nick Ellis

Constructing identities in Indian networks: discourses of marketing management in inter-organisational relationships

Research into business-to-business networks and relationships in the global commercial world; the case of India.

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