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Business & Marketing

Study with us and prepare to stand out from the crowd. With our rigorous curriculum and exceptional teaching, you’ll build world-class foundations for graduate employment or further study. You’ll also get a taste of real business – learning from expert faculty members and guest speakers, as well as through hands-on work placements and international study opportunities. With our flexible programmes, you’re in control – choosing a route that suits your own interests and career aspirations.

Develop a firm foundation in management and business practice, then tailor your studies.


Duration
from 3 - 4 years


Location
Durham


Highlights
CIM Graduate Gateway; Collegiate university; International opportunities; Placement opportunities; 5th in The Times & Sunday Times Good University Guide 2018

Business and Management

The BA in Business and Management programmes is specifically designed to provide the foundation you need to become a successful strategic manager. If you’re inquisitive and eager to learn more by investigating and researching, then this course is for you.

Throughout the programme, you’ll study modules that help you develop investigation and project skills. You’ll also learn from a variety of practical activities including developing a business plan for a new start-up.

This programme shares a common first year with the BA in Marketing.


Marketing and Management (BA)

The BA Marketing and Management gives you both a broad range of perspectives and in-depth expertise. Throughout the programme, you’ll learn from a variety of academic disciplines such as psychology, sociology, anthropology, philosophy and economics. And you’ll gain an understanding of strategy, consumer behaviour, branding, market research and communications. From these solid foundations you’ll build your own specialisms.

What’s more, you’ll develop your practical and research skills through business internships and placements, volunteering projects, student competitions and insight from the Department’s research seminar series. It’s an excellent combination to help you forge your marketing career in the real world of business.


What our students think

"The emphasis on group learning and presentations via intense seminars and group-work really showcased the knowledge and drive among the students. Additionally, having such a diverse set of students brought out strong debate and concluded with a great appreciation and understanding of how business is conducted within different cultures."


Tom Hepworth, Business (2010-13)

"Durham has the advantage in capturing the interests of a global audience, thereby ensuring a truly multilingual and multicultural student body. Everyone here is all-rounded and full of talents; it’s not just about studying. Through hundreds of sports teams, college and university societies, students at Durham all have the opportunity to shine."


Colinette Wang, Business and Management (graduated 2016)

Life at the Business School

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+44 (0)191 334 0232

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