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Research

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Ms Jonquil Hinson, BSc, MA, PGCE PCET, TEFL, PGDip Marketing

Assistant Professor (Teaching) in Marketing, Course Director – BA Marketing/M Programmes in the Business School
Telephone: +44 (0) 191 33 40226
Fax: +44 (0) 191 33 40595
Room number: QCW H122

Contact Ms Jonquil Hinson (email at jonquil.hinson@durham.ac.uk)

Biography

Prior to becoming a university academic, Jonquil worked as a professional marketer. Most recently this was as a Senior Global Marketing Manager for the professional services firm KPMG International, but she has also worked in a variety of marketing roles in both the public and private sector within the UK. She holds both professional and academic qualifications in Marketing, and is a Member of the Chartered Institute of Marketing (CIM).

Before embarking on her career in marketing, Jonquil spent a number of years as an English Language Teacher and Programme Manager - working in both in-company training departments and higher education institutions in China, Russia and Greece. 

Jonquil has been Course Director for the BA / M Marketing programmes since joining Durham University in 2011. She also teaches the Year 1 module - ‘Marketing Principles’ as well as supervising Strategic Business Projects at Masters’ and MBA levels. She is the Study Abroad Academic Co-ordinator and Business Placement tutor for undergraduate programmes in the Business School.

Her research interests are focused on the role of marketing in Higher Education (principally around decision-making and communication) as well as the scholarship of learning and teaching. Before joining Durham, Jonquil was Course Director for the BA Business Studies programme at Exeter University.

Mini Biography

Prior to becoming a university academic, Jonquil worked as a professional marketer. Most recently this was as a Senior Global Marketing Manager for the professional services firm KPMG International, but she has also worked in a variety of marketing roles in both the public and private sector within the UK. 

Research Groups

Business School