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Research

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Professor Mark Tadajewski, BA (Hons), MSc, PhD

Professor of Marketing in the Business School
Telephone: +44 (0) 191 33 47285
Fax: +44 (0) 191 33 45201
Room number: Ushaw Room 113 Queen's, Wolfson, Room H125

Contact Professor Mark Tadajewski (email at mark.tadajewski@durham.ac.uk)

Biography

Mark previously taught at the Universities of Leicester, Essex and Strathclyde and his research interests are fairly eclectic. He continues to engage in research related to the history of marketing, with a specific focus on the influence of the Cold War on marketing and advertising theory. An on-going stream of research deals with racism and eugenics in marketing theory, thought and practice.

As a firm believer in the importance of research-led pedagogy, Mark writes and edits book projects that introduce students and scholars alike to a more realistic image of the role of marketing in society. Alongside his writing and research, he edits the Journal of Marketing Management.This allows Mark to read the very best marketing literature from across the disciplinary spectrum which not only inspires and motivates his own work but informs his teaching, so that this continues to reflect the latest cutting edge insights into marketing and consumer practices.

Beyond the work with the Journal of Marketing Management, Mark is an Associate Editor of the Journal of Historical Research in Marketing. With Professor Pauline Maclaran, he edit the Routledge Studies in Critical Marketing series that has recently been launched by Routledge and Taylor & Francis. With Professor Brian Jones, Mark edit the Routledge Studies in Marketing History monograph series. These form part of the prestigious Routledge Research programme.

Mark has been successful in securing grant funding from the Society for the Advancement of Management Studies (with C. Elliott, N. Ellis and M. Learmonth), the Higher Education Academy, the Academy of Marketing (with D. Brownlie and P. Hewer) and most recently from the John Hartman Center for Sales, Advertising and Marketing History at Duke University.

He continues to be active in terms of wider academic service, sitting on the editorial and policy boards of the Journal of Macromarketing, the editorial board of Marketing Theory, the Board of Directors of the Conference on Historical Analysis and Research in Marketing (CHARM), and the Academy of Marketing Research Committee (2011, on-going). Reflecting his service to academe, Mark received the Outstanding Reviewer award from Emerald Publishers in relation to his work for the Journal of Historical Research in Marketing on multiple occasions (in 2013 and 2015).

In a review in The Marketer, the official magazine of the Chartered Institute of Marketing which is provided to its 50,000 members across the world, his edited collection, Critical Marketing: Issues in Contemporary Marketing (Tadajewski and Brownlie, 2008) was called ‘authoritative and in-depth’ as well as ‘an illuminating and incisive look at today’s marketing profession’ (John Ling, June 2008: 49). His co-edited text The History of Marketing Thought (Tadajewski and Jones, 2008) has been called ‘an important contribution not only to the growing pool of knowledge on marketing history but also to marketing scholarship’ (Tamilia, 2009: 346). Professor Eric Shaw in relation to this book collection said that ‘the authors deserve academic kudos for their work’ (Shaw, 2009: 341).

A further co-edited collection (Maclaran, Saren, Stern and Tadajewski, 2010), The Sage Handbook of Marketing Theory, was recently described as ‘the most important compilation since Cox and Alderson’s seminal Theory in Marketing was published in 1950’ (Professor Stanley Shapiro) and ‘an essential resource for scholars’ (Professor Alladi Venkatesh). Professor John Sherry of the University of Notre Dame calls it a ‘panoramic and provocative account of explanation and understanding in marketing’ and Professor Terrance Witkowski thinks it will ‘be a seminal contribution to the literature’.

He continues to receive praise for his books (e.g. Tadajewski and Jones, 2008). The latter has recently been described as ‘a significant contribution not only to marketing history but also scholarship related to marketing education’ (Ferrell et al., 2015: 160). In addition, Mark’s journal publications have been singled out for applause. Mark has been described as ‘arguably one of academic marketing's most productive young scholars’ (Jones and Shapiro, 2010). In other places he has been called ‘one of the most creative and productive young scholars in any of marketing's academic sub-disciplines’ (Shapiro, 2011). And his research has been referenced as ‘an outstanding example of the history of marketing thought’ (Jones and Shapiro, 2010). He has been indicated as a key scholarly voice in Critical Marketing Studies (Askegaard and Scott, 2013; Earley, 2015) and his contributions to the history of marketing thought cited as exemplars of ‘immense erudition’ (Schwarzkopf, 2015).

Moreover, he is one of the ‘foremost historians of today’ and one of the ‘most prominent representatives of marketing history as a field’ (both Schwarzkopf, 2015). A recent publication that appeared in the European Journal of Marketing in 2015 (Jones and Tadajewski, 2015), for instance, has been called ‘A key source examining the early provision of marketing education in the UK’, ‘an important contribution’, and ‘compelling’ (Pressey, forthcoming). 

Mark's publications have merited various research awards. For example, the Ladik, Carrillat and Tadajewski article “Belk’s (1988) ‘Possessions and the Extended Self” Revisited”, Journal of Historical Research in Marketing Vol.7 No.2, pages 184 – 207 was highly commended in the annual Emerald Publishing Literati Awards for Excellence for 2015. His paper “Charting Relationship Marketing Practice: It Really Didn’t Emerge in the 1970s”, Journal of Historical Research in Marketing Vol.7 No.4, pages 486 – 508 was also highly commended in the annual Emerald Publishing Literati Awards for Excellence for 2015.

Mini Biography

Mark previously taught at the Universities of Leicester, Essex and Strathclyde and his research interests are fairly eclectic. He continues to engage in research related to the history of marketing, with a specific focus on the influence of the Cold War on marketing and advertising theory. An on-going stream of research deals with racism and eugenics in marketing theory, thought and practice.

Research Groups

Business School

Research Interests

  • Marketing Theory
  • Critical Marketing Studies
  • History of Marketing Thought

Publications

Authored book

  • Jones, D.G.B. & Tadajewski, M. (2018). The Foundations of Marketing Thought: The Influence of the German Historical School. London: Routledge.
  • Brownlie, D., Hewer, P. & Tadajewski, M. (2013). Expanding Disciplinary Space: On the Potential of Critical Marketing. London: Routledge.
  • Ellis, N., Fitchett, J., Higgins, M., Jack, G., Lim, M., Saren, M. & Tadajewski, M. (2011). Marketing: A Critical Textbook. Sage.

Chapter in book

  • Tadajewski, M. (2018). Critical Reflections on the Marketing Concept and Consumer Sovereignty. In The Companion to Critical Marketing Studies. Tadajewski, M., Higgins, M., Denegri-Knott, J. & Varman, R. Abingdon, Oxon: Routledge.
  • Jones, D. G. B. & Tadajewski, M. (2016). A History of Historical Research in Marketing. In Marketing theory: a student text. Baker, M.J. & Saren, M. London: Sage. 60-89.
  • Tadajewski, M. (2016). Eventalizing the Marketing Concept. In Historical Research in Marketing Management. Tadajewski, M. & Jones, D.G.B. London: Routledge. 6.
  • Tadajewski, M. & Jones, D.G.B. (2016). Introduction. In Historical Research in Marketing Management. Tadajewski, M. & Jones, D.G.B. London: Routledge. 1-3.
  • Tadajewski, M. (2016). Reading ‘The Marketing Revolution’ through the Prism of the FBI. In Historical Research in Marketing Management. Tadajewski, M. & Jones, D.G.B. London: Routledge. 7.
  • Tadajewski, M. & Jones, D.G.B. (2016). Scientific Marketing Management and the Emergence of the Ethical Marketing Concept. In Historical Research in Marketing Management. Tadajewski, M. & Jones, D.G.B. London: Routledge.
  • Tadajewski, M. & Jones, D. G. B. (2016). The History of Marketing Practice. In The Routledge Companion to Marketing History. Jones, D. G. B. & Tadajewski, M. London: Routledge. 1-22.
  • Tadajewski, M. (2016). Towards a History of Critical Marketing Studies. In Historical Research in Marketing Management. Tadajewski, M. & Jones, D.G.B. London: Routledge. 9.
  • Tadajewski, M. (2013). Character Analysis and Racism in Marketing Theory and Practice. In New Directions in Critical Marketing Studies. Volume III: Power, resistance and marketplace boundaries. Tadajewski, M. & Cluley, R. London: Sage. 3: 81-108.
  • Tadajewski, M. & Cluley, R. (2013). Conceptual and Ethical Critiques. In New Directions in Critical Marketing Studies, Volume II. Tadajewski, M. & Cluley, R. London: Sage. II: vii-xv.
  • Tadajewski, M., O'Shaughnessy, J. & Hyman, M. (2013). Consumer Studies. In The Philosophy of Marketing Theory: Paradigms, Epistemology and Methodology, Volume V: Consumer Studies. Tadajewski, M., O'Shaughnessy, J. & Hyman, M. London: Sage.
  • Tadajewski, M. & Cluley, R. (2013). Critical Marketing and Critiques of Marketing. In New Directions in Critical Marketing Studies, Volume I. Tadajewski, M. & Cluley, R. London: Sage. I: xxix-xl.
  • Tadajewski, M. (2013). Critical Marketing Studies: Logical Empiricism, ‘Critical Performativity’ and Marketing Practice. In The Philosophy of Marketing Theory: Paradigms, Epistemology and Methodology, Volume I: Historical and Philosophical Overview. Tadajewski, M., O'Shaughnessy, J. & Hyman, M. London: Sage.
  • Tadajewski, M. (2013). Critical Marketing Studies: Logical Empiricism, ‘Critical Performativity’ and Marketing Practice. In New Directions in Critical Marketing Studies, Volume I. Tadajewski, M. & Cluley, R. London: Sage.
  • O'Shaughnessy, J., Tadajewski, M. & Hyman, M. (2013). General Theory and the Realism versus Relativism Debates. In The Philosophy of Marketing Theory: Paradigms, Epistemology and Methodology, Volume II: General Theory and the Realism versus Relativism Debates. Tadajewski, M., O'Shaughnessy, J. & Hyman, M. London: Sage.
  • Hyman, M., Tadajewski, M. & O'Shaughnessy, J. (2013). Historical and Philosophical Overview. In The Philosophy of Marketing Theory: Paradigms, Epistemology and Methodology, Volume II: General Theory and the Realism versus Relativism Debates. Tadajewski, M., O'Shaughnessy, J. & Hyman, M. London: Sage.
  • Tadajewski, M. & Cluley, R. (2013). Power, Resistance and Marketplace Boundaries. In New Directions in Critical Marketing Studies, Volume III. Tadajewski, M. & Cluley, R. London: Sage. III: vii-xvi.
  • Tadajewski, M. (2013). Reading “the Marketing Revolution” through the Prism of the FBI. In New Directions in Critical Marketing Studies, Volume I. Tadajewski, M. & Cluley, R. London: Sage.
  • Tadajewski, M. (2013). Remembering Motivation Research: Toward An Alternative Genealogy of Interpretive Consumer Research. In The Philosophy of Marketing Theory: Paradigms, Epistemology and Methodology, Volume IV: Rethinking Concepts. Tadajewski, M., O'Shaughnessy, J. & Hyman, M. London: Sage.
  • Tadajewski, M. (2013). Remembering Motivation Research: Toward An Alternative Genealogy of Interpretive Consumer Research. In Consumer Research Methods. Fitchett, J. & Davies, A. London: Sage.
  • Tadajewski, M., O'Shaughnessy, J. & Hyman, M. (2013). Rethinking Concepts. In The Philosophy of Marketing Theory: Paradigms, Epistemology and Methodology, Volume IV: Rethinking Concepts. Tadajewski, M., O'Shaughnessy, J. & Hyman, M. London: Sage.
  • Tadajewski, M. & Cluley, R. (2013). The Structuring of Marketing and Consumer Practice. In New Directions in Critical Marketing Studies, Volume IV. Tadajewski, M. & Cluley, R. London: Sage. IV: vii-xvi.
  • Tadajewski, M. (2013). Toward a History of Critical Marketing Studies. In New Directions in Critical Marketing Studies, Volume I. Tadajewski, M. & Cluley, R. London: Sage.
  • Tadajewski, M. (2013). What is Critical Marketing Studies? Reading Macro, Social and Critical Marketing Studies. In Humanistic Marketing. Varey, R. Basingstoke: Palgrave Macmillan.
  • Tadajewski, M., O'Shaughnessy, J. & Hyman, M. (2013). Why Philosophy, Why Now? In The Philosophy of Marketing Theory: Paradigms, Epistemology and Methodology, Volume I: Historical and Philosophical Overview. Tadajewski, M., O'Shaughnessy, J. & Hyman, M. London: Sage.
  • Tadajewski, M. (2012). Foreword. In Pioneers of Marketing. Jones, D.G.B. London: Routledge. xii- xiv.
  • Ellis, N. , Tadajewski, M. & Pressey, A. (2011). “Editors’ Introduction”. In Business-to-Business Marketing. Ellis, N. , Tadajewski, M. & Pressey, A. Sage. 1: xxi-xixv.
  • Tadajewski, M. (2011). Critical Marketing Studies. In Key Concepts in Critical Management Studies. Tadajewski, M., Maclaran, P. Parsons, E. & Parker, M. London: Sage. 83-86.
  • Tadajewski, M., Parker, M., Maclaran, P. & Parsons, L. (2011). Introduction: What is Critical Management Studies? In Key Concepts in Critical Management Studies. Tadajewski, M., Maclaran, p., Parsons, E. & Parker, M. London: Sage. 1-6.
  • Tadajewski, M. (2011). Paradigm. In Key Concepts in Critical Management Studies. Tadajewski, M., Maclaran, P. Parsons, E. & Parker, M. London: Sage. 177-180.
  • Tadajewski, M. & Saren, M. (2011). Rethinking the Emergence of Relationship Marketing. Volume I. In Business-to-Business Marketing. Ellis, N., Tadajewski, M. & Pressey, A. London: Sage.
  • Tadajewski, M. (2011). The Foundations of Relationship Marketing: Reciprocity and Trade Relations. In Business-to-Business Marketing. Vloume II. Ellis, N., Tadajewski, M. & Pressey, A. London: Sage.
  • Tadajewski, M. (2010). Contesting Motivation Research: Intellectual Primacy and Interpretive Consumer Research. In The Great Persuader: Ernest Dichter and the Making of Postwar Consumer Culture. Gries, R. & Schwarzkopf, S. London: Palgrave. 91-106.
  • Firat, A.F. & Tadajewski, M. (2010). Critical Marketing - Marketing in Critical Condition. In The Sage Handbook of Marketing Theory. Maclaran, P., Stern, B., Saren, M. & Tadajewski, M. London: Sage. 127-150.
  • Maclaran, P., Saren, M., Stern, B. & Tadajewski, M. (2010). Editors’ Introduction. In The Sage Handbook of Marketing Theory. Maclaran, P., Saren, M., Stern, B. & Tadajewski, M. London: Sage. 1-24.
  • Tadajewski, M. (2009). A History of Marketing Thought. In Contemporary Issues in Marketing and Consumer Behaviour. Parsons, E. & Maclaran, P. Elsevier/Butterworth Heinemann. 13-36.
  • Tadajewski, M. & Maclaran, P. (2009). Critical Marketing Studies: Introduction and Overview. In Critical Marketing Studies. Tadajewski, M. & Maclaran, P. London: Sage. Volume I: xvii-xlvi.
  • Tadajewski, M. & Brownlie, D. (2008). Critical Marketing: A Limit Attitude. In Critical Marketing: Issues in Contemporary Marketing. Tadajewski, M. & Brownlie, D. Chichester: John Wiley. 1-28.
  • Tadajewski, M. & Brownlie, D. (2008). Critical Reflections on Consumer Research. In Critical Marketing: Issues in Contemporary Marketing. Tadajewski, M. & Brownlie, D. Chichester: John Wiley. 85-90.
  • Tadajewski, M. & Brownlie, D. (2008). Marketing and Society. In Critical Marketing: Issues in Contemporary Marketing. Tadajewski, M. & Brownlie, D. Chichester: John Wiley. 183-186.
  • Parsons, L., Maclaran, P. & Tadajewski, M. (2008). Nonprofit Marketing: Introduction and Overview. In Nonprofit Marketing. Parsons, L., Maclaran, P. & Tadajewski, M. London: Sage. xvii-xxxvi.
  • Tadajewski, M. & Brownlie, D. (2008). On Negotiating the Market? In Critical Marketing: Issues in Contemporary Marketing. Tadajewski, M. & Brownlie, D. Chichester: John Wiley. 245-252.
  • Tadajewski, M. & Brownlie, D. (2008). Past Postmodernism? In Critical Marketing: Issues in Contemporary Marketing. Tadajewski, M. & Brownlie, D. Chichester: John Wiley. 301-310.
  • Tadajewski, M. (2008). Remembering Motivation Research: Toward an Alternative Genealogy of Interpretive Consumer Research. In Marketing Research. Birks, D.F. & Macer, T. London: Routledge. II.
  • Tadajewski, M. (2008). Remembering Motivation Research: Toward an Alternative Genealogy of Interpretive Consumer Research. In Critical Marketing: Issues in Contemporary Marketing. Tadajewski, M. & Brownlie, D. Chichester: John Wiley. 91-130.
  • Tadajewski, M. (2008). Remembering Motivation Research: Toward an Alternative Genealogy of Interpretive Consumer Research. In The History of Marketing Thought,. Tadajewski, M. & Jones, D.G.B. London: Sage. III: 299-336.
  • Tadajewski, M. & Brownlie, D. (2008). Rethinking the Development of Marketing. In Critical Marketing: Issues in Contemporary Marketing. Tadajewski, M. & Brownlie, D. Chichester: John Wiley. 29-32.
  • Tadajewski, M. & Jones, D.G.B. (2008). The History of Marketing Thought: Introduction and Overview. In The History of Marketing Thought. Tadajewski, M. & Jones, D.G.B. London: Sage. I: xviiii-xlii.
  • Tadajewski, M. (2008). The Ordering of Marketing Theory: The Influence of McCarthyism and the Cold War. In The History of Marketing Thought. Tadajewski. M. & Jones, D.G.B. London: Sage. III: 264-298.
  • Maclaran, P., Saren, M. & Tadajewski, M. (2007). Marketing Theory: An Introduction. In Marketing Theory. Maclaran, P., Saren, M. & Tadajewski, M. London: Sage. I: xvii-xxxvii.
  • Tadajewski, M. (2007). Remembering Motivation Research: Toward an Alternative Genealogy of Interpretive Consumer Research. In Marketing Theory. Maclaran, P., Saren, M. & Tadajewski, M. London: Sage. II: 79-114.
  • Tadajewski, M., Pels, J. & Saren, M. (2006). Negotiating Incommensurability in Marketing Theory. In Advances in Doctoral Research in Management, Volume I. Moutinho, L. New Jersey: New Scientific. 21-46.

Edited book

  • Tadajewski, M. & Jones, D.G.B. (2016). Historical Research in Marketing Management. Key Issues in Marketing Management. London: Routledge.
  • Jones, D.G.B. & Tadajewski, M. (2016). The Routledge Companion to Marketing History. Routledge Companions in Business, Management and Accounting. London, UK: Routledge.
  • Tadajewski, M. and & Jones, D.G.B. (2013). Historical Research in Marketing Management. London: Routledge.
  • Tadajewski, M. & Cluley, R. (2013). International Perspectives of Marketing Theory, Volume I. London: Sage.
  • Tadajewski, M. & Cluley, R. (2013). International Perspectives of Marketing Theory, Volume II. London: Sage.
  • Tadajewski, M. & Cluley, R. (2013). International Perspectives of Marketing Theory, Volume III. London: Sage.
  • Tadajewski, M. & Cluley, R. (2013). International Perspectives of Marketing Theory, Volume IV. London: Sage.
  • Tadajewski, M. & Cluley, R. (2013). New Directions in Critical Marketing Studies, Volume I. London: Sage.
  • Tadajewski, M. & Cluley, R. (2013). New Directions in Critical Marketing Studies, Volume II. London: Sage.
  • Tadajewski, M. & Cluley, R. (2013). New Directions in Critical Marketing Studies, Volume III. London: Sage.
  • Tadajewski, M. & Cluley, R. (2013). New Directions in Critical Marketing Studies, Volume IV. London: Sage.
  • Tadajewski, M., O'Shaughnessy, J. & Hyman, M. (2013). The Philosophy of Marketing Theory: Paradigms, Epistemology and Methodology, Volume I: Historical and Philosophical Overview. London: Sage.
  • Tadajewski, M., O'Shaughnessy, J. & Hyman, M. (2013). The Philosophy of Marketing Theory: Paradigms, Epistemology and Methodology, Volume II: General Theory and the Realism versus Relativism Debates. London: Sage.
  • Tadajewski, M., O'Shaughnessy, J. & Hyman, M. (2013). The Philosophy of Marketing Theory: Paradigms, Epistemology and Methodology, Volume III: Alternative and Multiple Paradigms. London: Sage.
  • Tadajewski, M., O'Shaughnessy, J. & Hyman, M. (2013). The Philosophy of Marketing Theory: Paradigms, Epistemology and Methodology, Volume IV: Rethinking Concepts. London: Sage.
  • Tadajewski, M., O'Shaughnessy, J. & Hyman, M. (2013). The Philosophy of Marketing Theory: Paradigms, Epistemology and Methodology, Volume V: Consumer Studies. London: Sage.
  • Ellis, N., Tadajewski, M. & Pressey, A. (2011). Business-to-Business Marketing. Volume I. London: Sage.
  • Ellis, N., Tadajewski, M. & Pressey, A. (2011). Business-to-Business Marketing. Volume II. London: Sage.
  • Ellis, N., Tadajewski, M. & Pressey, A. (2011). Business-to-Business Marketing. Volume III. London: Sage.
  • Ellis, N., Tadajewski, M. & Pressey, A. (2011). Business-to-Business Marketing. Volumes I-IV. London: Sage.
  • Tadajewski, M., Maclaran, P. Parsons, E. & Parker, M. (2011). Key Concepts in Critical Management Studies. London: Sage.
  • Maclaran, P., Saren, M., Stern, B.B. & Tadajewski, M. (2010). The Handbook of Marketing Theory. London: Sage.
  • Tadajewski, M. & Maclaran, P. (2009). Critical Marketing Studies. Volume I. London: Sage.
  • Tadajewski, M. & Maclaran, P. (2009). Critical Marketing Studies. Volume II. London: Sage.
  • Tadajewski, M. & Maclaran, P. (2009). Critical Marketing Studies. Volume III. London: Sage.
  • Shapiro, S.J., Tadajewski, M. & Shultz, C.J. II (2009). Macromarketing. Volume I. London: Sage.
  • Shapiro, S.J., Tadajewski, M. & Shultz, C.J. II (2009). Macromarketing. Volume II. London: Sage.
  • Shapiro, S.J., Tadajewski, M. & Shultz, C.J. II (2009). Macromarketing. Volume III. London: Sage.
  • Shapiro, S.J., Tadajewski, M. & Shultz, C.J. II (2009). Macromarketing. Volume IV. London: Sage.
  • Tadajewski, M. & Brownlie, D. (2008). Critical Marketing: Issues in Contemporary Marketing. Chichester: John Wiley.
  • Parsons, L., Maclaran, P. & Tadajewski, M. (2008). Nonprofit Marketing. Volume I. London:Sage.
  • Parsons, L., Maclaran, P. & Tadajewski, M. (2008). Nonprofit Marketing. Volume II. London:Sage.
  • Parsons, L., Maclaran, P. & Tadajewski, M. (2008). Nonprofit Marketing. Volume III. London:Sage.
  • Tadajewski, M. & Jones, D.G.B. (2008). The History of Marketing Thought. Volume I. London: Sage.
  • Tadajewski, M. & Jones, D.G.B. (2008). The History of Marketing Thought. Volume II. London: Sage.
  • Tadajewski, M. & Jones, D.G.B. (2008). The History of Marketing Thought. Volume III. London: Sage.
  • Maclaran, P., Saren, M. & Tadajewski, M. (2007). Marketing Theory. Volume I. London: Sage.
  • Maclaran, P., Saren, M. & Tadajewski, M. (2007). Marketing Theory. Volume II. London: Sage.
  • Maclaran, P., Saren, M. & Tadajewski, M. (2007). Marketing Theory. Volume III. London: Sage.

Edited Journal

  • Pressey, A., Tadajewski, M. & Jones, D.G.B. (2018). The Origins of Marketing Thought and Practice in the United Kingdom. Journal of Historical Research in Marketing, 9 (4): Emerald.
  • Tadajewski, M. & Jones, D.G.B. (2017). Autobiographical Reflections of Scholarly Pioneers: Part II. Journal of Historical Research in Marketing, 9 (3): Emerald.
  • Tadajewski, M. (2017). Autobiographical Reflections of Scholarly Pioneers. Journal of Historical Research in Marketing, 9 (2): Emerald.
  • Tadajewski, M. & Stole, I (2016). The Cold War and Marketing. Journal of Historical Research in Marketing, 8 (1).
  • Tadajewski, M. (2014). Philosophical Debates in Marketing. Journal of Historical Research in Marketing, Emerald.
  • Tadajewski, M. & Jafari, A. (2014). Virtual Special Issue: Reflections on the Relationships between Power, Knowledge and Marketplace Agency. Marketing Theory, Sage.
  • Tadajewski, M. & Jones, D.G.B. (2014). Virtual Special Issue: The History of Marketing Thought. Marketing Theory.
  • Pressey, A., Tadajewski, M., Piacentini, M. & Kerrigan, F. (2013). Marketing, Public Policy and History. Journal of Historical Research in Marketing, Emerald.
  • Tadajewski, M. & Maclaran, P. (2013). Remembering Female Contributors to Marketing Theory, Thought and Practice. Journal of Historical Research in Marketing, 5 (3).
  • Brownlie, D., Hewer, P. & Tadajewski, M. (2009). Special Issue: Expanding Disciplinary Space: On the Potential of Critical Marketing. Journal of Marketing Management, 25 (7-8): Taylor & Francis.

Journal Article

Supervises