PhD in Marketing
The PhD programme in Marketing emphasises preparation for careers in scholarly research. Students with a strong academic background who are interested in pursuing a career in research-oriented universities are encouraged to apply.
We offer a full range of expertise, but the following areas are of particular interest:
- Branding
- Business to Business Marketing
- Consumer Behaviour
- Critical Marketing
- Ethics and Environmental Issues
- International Marketing
- Marketing Communications
- Services Marketing
- Social Marketing
- Social Media and Digital Marketing
- Strategic Marketing
We will get you off to a good start at the outset and throughout your studies with the University's Research Training Programme.
Furthermore, we can provide supervisory support in wide range of quantitative and qualitative methodologies.
We are keen to work with students who wish to explore a wide range of contexts, including different cultures, markets and organisations.
Full details about the PhD programme at Durham University Business School

